Each week you will receive data orders. The data order will show you what brand is looking to buy your data and the specific data they are looking to buy. If you do not wish to share this data with the brand, you do not need to fill out the requirements, however that means you will not earn from that data as it will not be sold.
We want to encourage users who opt-in to share more data so that Reklaim can provide more value to our partners and more value to users. The more ethical, consented (by you!) data Reklaim has, the more our payouts to users can grow over time.